The content and videos presented below were put together by Smart
Interactive Media (SIM)- a Milwaukee, Wisconsin- based B2B
web/video/social media production company. SIM has worked
extensively in the snow and ice control as well as the automotive
industry.
INTERACTIVITY IS THE KEY TO SUCCESSFUL WEB
STRATEGIES
To successfully compete online you need an effective online
strategy and interactive web tools that deliver fresh content while
capturing useful marketing data. The video belows show how to use
the same tools that successful internet marketers are using.
GOT VIDEO?
Going to market on the web without video is as lethal as taking a
knife to a gunfight. Video is the king of persuasion whether it is
streaming online or projected at a tradeshow or live event.
PURLS DRIVE SALES
PURLs (Personalized URLs)are one of the most effective marketing
strategies today. PURL benefits include personalized direct mail, a
website with your prospect's name and the ability to capture opt-in
emails and fresh customer data. But the key to making PURLs work
isn't neccessarily cool technology - Experts believe the key is
developing appeals that entice and engage your targeted
prospects.